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What Makes One Thing More Important Than Another?

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How to Decide What’s Urgent, Important or Not

Since the start of the new year, I’ve been working to find clarity in my prioritizing. I wrote about the value of time and how to decide where to spend it. I wrote about the importance of putting the big rocks in first and determining what makes one rock more important than another.

This is the hard part.

Rocks are hard…get it? 😊

Steven Covey’s time management quadrant in the previous post makes the idea of sorting things into the 4 areas clear. Different things need a different level of attention given to them.

  • Quadrant 1 is fire-fighting (urgent & important). This is easily recognized and where most of us spend way too much time. This is the get down to the core action of, if the house is on fire and the phones ringing…do we answer the phone or get the kids out of the house? The problem is we should have spent more on important rather than urgent and maybe we could have prevented the fire.
  • Quadrant 2 is quality time (important & not urgent). This is the area where we should focus. It’s where we get the most return on our investment of time and energy. It’s also the hardest because there’s no immediate rush like there is when fighting fires.
  • Quadrant 3 is distractions (urgent & not important). We can fill this quadrant with an endless list of small and trivial tasks convincing ourselves that they are important, because they probably are. The things in this quadrant require less time and energy than the ‘really’ important tasks. The question is, are you doing them because they’re important…or because it feels good to check thing off the list?
  • Quadrant 4 is time-wasters (not important & not urgent). The things in this quadrant are the things of least importance. These things serve no direct purpose in accomplishing the important things in your life. You want to avoid wasting time on these things.

We have a limited amount of time…spend it wisely.

As I read through the different quadrants in this example, I was perplexed with some of the things listed.

It seemed to me that some of the things in quadrant 4 were important things and not necessarily time wasters, i.e. entertainment (TV) and stress relief. In quadrant 2 was recreational activities. For me watching TV is recreational. And isn’t “relieving of stress” pretty important? The more I studied it the clearer it became…

It’s up to us what goes in our quadrants!

It comes down to being crystal clear on who we are and what our specific purpose is. This is the problem. Most of us haven’t or don’t want to spend the time and energy to figure it out. We just float through life without a clear direction of where we’re going or how we’re going to get there.

In the Ayn Rand book Fountainhead architect Howard Roark is super clear on who he is and what he’s willing to do or not. Because of his lack of conformity to the status quo, he struggles to make a living. He is almost broke but is given an opportunity to design and build a bank building that would be very profitable for him.

As he meets with the bank board, they ask him to make a few changes that would require that he conform. He turns the job down and goes to work doing manual labor in a quarry.

I want Howard Roark’s clarity.

I do think there is a place for conformity. It’s not always wise to cut one’s nose off to spite one’s face. However if we have Mr. Roark’s clarity, we can then determine what makes things urgent, important or not in our lives.

You get to decide, but if you want clarity…you have to decide.

Deciding What Your Big Rocks Are

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What Should I do First?

This past week as I was writing in my journal, I was considering what the day’s priorities were. What were the most important things to focus on today, if I’m going to achieve my goals? As I thought I wrote…

What are the big rocks that I need to put in the jar first?

I read about this time/priority analogy several years ago in Steven Covey’s book, Seven Habits of Highly Effective People. I hadn’t thought about this for some time and I don’t know why I thought of it then. I assume it’s due to the recent attention being giving to accomplishing my goals for the coming year.

Here’s how this story goes:

One day this expert was speaking to a group of business students and, to drive home a point, used an illustration I’m sure those students will never forget. After I share it with you, you’ll never forget it either.

As this man stood in front of the group of high-powered over-achievers he said, “Okay, time for a quiz.” Then he pulled out a one-gallon, wide-mouthed mason jar and set it on a table in front of him. Then he produced about a dozen fist-sized rocks and carefully placed them, one at a time, into the jar.

When the jar was filled to the top and no more rocks would fit inside, he asked, “Is this jar full?” Everyone in the class said, “Yes.” Then he said, “Really?” He reached under the table and pulled out a bucket of gravel. Then he dumped some gravel in and shook the jar causing pieces of gravel to work themselves down into the spaces between the big rocks.

Then he smiled and asked the group once more, “Is the jar full?” By this time the class was onto him. “Probably not,” one of them answered. “Good!” he replied. And he reached under the table and brought out a bucket of sand. He started dumping the sand in and it went into all the spaces left between the rocks and the gravel. Once more he asked the question, “Is this jar full?”

“No!” the class shouted. Once again he said, “Good!” Then he grabbed a pitcher of water and began to pour it in until the jar was filled to the brim. Then he looked up at the class and asked, “What is the point of this illustration?”

One eager beaver raised his hand and said, “The point is, no matter how full your schedule is, if you try really hard, you can always fit some more things into it!”

“No,” the speaker replied, “that’s not the point. The truth this illustration teaches us is:

If you don’t put the big rocks in first, you’ll never get them in at all.”

Dr. Steven R. Covey, First Things First

I love this big rock example of prioritizing our actions. Too often we approach time as though there’s no limit. My time management budget certainly makes it clear that this is not the case. (currently I’m over my time limit for the year, by 746 hours)

As I study this time management spreadsheet it gives me a much clearer picture of where my time is getting spent and a way to determine what rocks should be put in first and what ones should be left out. There are so many great things to choose from but if I’m going to be the most productive, I need focused intensity on the big rocks that help me to achieve my goals.  

What are the big rocks in your life?

Growing in your faith? Spending more time with your family? Serving your customers better? Paying off debt? Taking better care of yourself physically and mentally? Helping with community projects?

Here are three short video examples of how putting the big rocks in first matters. The first explains this perspective well.

Put the Big Rocks in First

Time Management & the Jar of Life

Jar of Life

What Will People Say About Me at My Funeral?

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How I Spend My Time Today Will Have an Effect on That

 

It seems there isn’t enough time to get everything done. I don’t know about you, but I’m constantly looking around for more. I think to myself, “If I just had a few more minutes, I could get this one more thing done.”


The problem with time isn’t how much there is, it’s what we spend it on.


We spend time as though it will last forever. Not so. We each have a limited amount here on earth and we need to be more intentional about how we spend it. Time isn’t like money, we can make more money, but we can’t make any more time. When it’s gone, it’s gone. We can’t ever get it back.


Are we being good stewards of the time we’ve been given?

 

In Max Lucado’s book, “The Eye of the Storm” he tells a story about two paddleboats leaving Memphis headed to New Orleans. “As they traveled side by side, sailors from one vessel made a few remarks about the snail’s pace of the other.


Words were exchanged. Challenges were made. And the race began. Competition became vicious as the two boats roared through the Deep South.


One boat began falling behind. Not enough fuel. There had been plenty of coal for the trip, but not enough for a race. As the boat dropped back, an enterprising young sailor took some of the ship’s cargo and tossed it into the ovens. When the sailors saw that the supplies burned as well as the coal, they fueled their boat with the material they had been assigned to transport. They ended up winning the race but burned their cargo. Their cargo was gone, and they couldn’t get it back.


They lost sight of their purpose along the way and in the end had wasted their trip. Don’t waste your trip by getting caught up in the unintentional rat race of life and in the end, not achieve your purpose.


To live the most productive life we need to “begin with the end in mind”. We need to look at the end of our lives, our funerals, and imagine what people will say about us. In Michael Hyatt’s blog post, “What Will They Say When You Are Dead?”, he lays out a plan for this.

It is common to race through life getting caught up in the unimportant peripheral tasks that don’t contribute directly to what our purpose is. You’ve heard it said that “time is money”. What is the real value of your time? Are you spending your time wisely?


Time is a commodity that can only be spent. You can’t add to it, only subtract.


Are you spending your time wisely?